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JUN 3, 2024

Introducing Our Dynamic Head of Marketing: Ajibola

NABU: Introducing Our Dynamic Head of Marketing: Ajibola

In the ever-evolving landscape of marketing, few professionals stand out as distinctly as Ajibola, a versatile marketing expert whose dynamic approach and innovative strategies have left an indelible mark across various industries. Awarded the 2021 Marketer of the Year by the UK-based AdWorldMasters, Ajibola’s career is a testament to his dedication, expertise, and unwavering commitment to excellence.

With a dedicated focus on brand management, digital marketing, and business development, Ajibola has consistently led high-performing teams to achieve remarkable results. Under his leadership, teams have exceeded $300 million in sales, significantly expanded market reach and driven revenue growth. His strategic acumen has been instrumental in executing transformative campaigns for global giants such as Procter & Gamble, British Airways, Philips, Meta, The World Bank, Hennessy, NBC Universal, Canon, Nokia Mobile, and Konga. Ajibola's extensive experience spans multiple industries and markets, covering both agency and client-side roles. His skills include e-commerce, marketing, retail, sales, brand strategy, tech innovation, business development, and data science. This broad skill set has enabled him to craft multi-product, multi-region, multi-agency, and multi-consumer marketing strategies, successfully navigating market entry and expansion phases.

Notable campaigns under his belt include work in consumer-packaged goods, travel, e-commerce, retail, technology, fintech, agriculture, and NGOs. Global private sector brands (Facebook, Lufthansa, etc) as well as international organizations, such as UNHCR, have benefited from his strategic insights and innovative approach.

Ajibola’s educational journey is as impressive as his professional accomplishments. He holds an M.Sc. in Marketing from Salford Business School, UK, and a Post Graduate Diploma in Data Science and Business Analytics from The University of Texas, Austin, USA. These qualifications, along with esteemed CIM (Chartered Institute of Marketing) and IDM (Institute of Data & Marketing) credentials, underpin his commitment to continuous learning and professional growth.

Over the past decade, Ajibola has honed robust people management skills, leading teams and mentoring individuals to success. His ability to manage multi-faceted marketing strategies and his track record of delivering impactful results have established him as a respected leader in the industry.

We’re excited to have Ajibola join the team with his remarkable blend of strategic leadership, innovative marketing, and dedicated mentorship.

Welcome Ajibola!


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